BRANDS TO BE REMEMBERED

Building strong, distinctive brands with clarity and purpose

Helping consumer and lifestyle brands reach their full potential
- no matter their size.

The foundation

Strategy, ideas & definition

Defining what the brand stands for, who it’s for, and how it should be positioned.

This stage creates clarity and direction before any visual decisions are made.

The system

Visual language & expression

The strategy is translated into a distinct visual identity — from logo and typography to colour and tone — designed to feel considered, flexible, and recognisable.

The rollout

Real-world brand assets

The brand is brought to life through practical assets designed for everyday use, ensuring it works across packaging, spaces, and digital touchpoints in the real world.

Where sustainability meets an equestrian
industry in need of change

Objective:

A conceptual brand where luxury and relaxation meeta adventure across the Scottish Isles.

Completed during time at Pangaea Creative

Alba Bakery

Embracing classic Italian bakery without hiding any of the mess

Objective:

PERKi is a rewards and perks based app that needed an identity that created a unique but flexible system both in and out of the home.

Outcome:

A flexible modular brand system enabling users to curate their own database of perks whilst maintaining visual coherence.

Hotel Grian

KINFOLK

Outcome:

A luxury brand that brings the outdoors to the forefront of attention across platforms.

Palazzo Foundation

Transforming a 19th century Italian Villa into a versatile space

Objective:

To preserve and modernise a historic 19th century villa into a multi-functional space.

Outcome:

A solid identity steeped in its location and history, taking inspiration from its grounds creating flexible systems ready for every event

mesurable.energy

Demonstrating the importance
of sustainable energy everywhere

Objective:

Our client came to us with products that had decent legs, but the messaging was getting
lost in its rapid growth.

Outcome:

A refined identity across platforms and marketing, refining core messaging and accessibility.

A new take on a boutique hotel,
where relaxing doesn’t mean beach

Objective:

A conceptual brand where luxury and relaxation meeta adventure across the Scottish Isles.

Outcome:

A luxury brand that brings the outdoors to the forefront of attention across platforms.

Completed during time at Pangaea Creative